(Industry)
Robotics
Brand Identity
Art Direction
Graphic Design
Building robots to be boring to build innovation.
[Situation]
01
Pete and Gio started Whistle Robotics in 2025 with the mission of building autonomous robots to help with the pure monotony of CNC shops. The two founders needed a brand to help attract new employees and build investor trust.
[Solution]
02
We developed the Whistle Robotics brand with a simplified and dynamic color palette that could be used easily. The robots themselves then became characters to add life to the otherwise expected industry.
